🍎 Crush(ed) by Apple & How to Boost Your IP with Google's NotebookLM

Hi Friends,

As I shared on Rolling in Doh this week, I’m late on The Discourse™️ around what will surely go down as one of the most offensive ads in history . . . one that takes a hydraulic press to all that’s good about humanity and the arts, crushing our hopes and creative dreams along the way. Career paths that have already been struggling for air iN tHiS ecONomY.

I’m talking about Apple’s new iPad Pro debacle—or, yet another wickedly brilliant piece of marketing ragebait, you decide. Others have already written cultural critiques about the ad more eloquently than I could—here are a few favorites:

• kyla scanlon’s When You Destroy the Tools of Creativity

• Dan Sheehan’s Big Tech Broke Its Big Promise

• Alberto Romero’s Apples Also Rot

• Paul J. Pastor’s Crushing the Creative Impulse

If you haven’t seen it yet, prepare for your stomach to curl for one minute and eight seconds while watching soulless cannibal capitalism demolish a goldmine of beloved creative instruments, to the tune of Sonny and Cher’s “All I Ever Need Is You:”

Keep reading the full post at Rolling in Doh, and weigh in on the poll below:

Now onto this week’s round-up + Plus extra goodies over the paywall rainbow at the end . . .

📆 Upcoming Events

🏝️ How to Free Time for Creative Projects — Virtual Workshop on June 5: This workshop is in collaboration with Pat Flynn’s All-Access Pass community: How to Free Time for Creative Projects. Based on key operating principles from Free Time, you will learn how to say goodbye to repeating yourself, struggling to remember where something lives, and letting important creative projects fall through the cracks. Freeing time is a skill, and it is one you can get better at!

🎨 Artist’s Way Summer kicks off this Sunday, June 3: It’s the perfect time to join — get all the details here after you upgrade your subscription to paid ($24 for 3 months):

🎨 Artist's Way Starts Sunday!

🧡 Office Hours for Paying Subscribers on August 21: Ask me anything about a question or challenge in your business, and get input from fellow Heart-Based Business owners. 🔗 The link to register is below the paywall in the footer of this email.

⚙️ Tips & Tools

I’m loving Google’s NotebookLM, developed with author

Steven Johnson

’s input. You select source materials and query against only that data (so it’s not subject to ChatGPT’s random hallucinations).

Introducing NotebookLM

I created a notebook where I imported all of my dad’s writing—now my brother and I can ask questions, and the answers are only drawn from DaddyO.ai. :) You could also upload dozens of research studies and ask for analysis and key themes.

“NotebookLM gives you a personalized AI collaborator . . . after uploading your [source] documents, NotebookLM becomes an instant expert in those sources so you can read, take notes, and collaborate with it to refine and organize your ideas.”

Tiago Forte did a video on how he uses it, and here’s professor

Jeremy Caplan

’s overview on

Wonder Tools

(if you’re a tools geek like me, definitely subscribe!):

📓 Make an AI notebook

🎙 Revisit a Podcast Episode from the Archives

Although the podcast is paused, you can still browse the archives and subscribe here »

111: Building a Second Brain with Tiago Forte

232: 11 Practices to Strengthen Business Intuition (Part One)

Here’s to setting even more time free! 🎉

❤️ With Gratitude,

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P.S. Extra Goodies Over the Paywall Rainbow 🌈💰

🔐 Thank you to our generous paying subscribers who help sustain Time Well Spent! Upgrade to unlock this week’s bonus content ☺️